October 2018 welcomes the launch of Inspired Traders to the online retail market. This gorgeous brand and product range comes with so much feel good intention for the woman of the world. Read on to see how Inspired Traders came to be…
What is Inspired Traders?
Inspired Traders offers a range of luxurious products that are designed to remind you all we need to take the time to both relax and energise.
The products range from beautifully scented bath salts infused with essential oils to candles with scents that change a room’s mood (remember that relax and energise), and also handy daily items such as notebooks, drink bottles and clever coffee cups.
Who are the faces behind the Inspired Traders Brand?
Emma Neil and Hardeep Sembi are the founders of Inspired Traders. The ladies both lead full lives with work and family commitments and recognised that they and their friends often needed something to inspire them to take time out for themselves whilst also finding the energy to take on the world.
This saw the birth of the gorgeous range of Inspired Traders products.
Emma and Hardeep met in 2014 when they were working as optometrists in someone else’s business. After a few ‘inspired’ conversations, the ladies recognised that they were ‘two peas in a pod’, both with entrepreneurial ambitions and a desire to live a life that truly lit them up.
The ladies took a leap and opened up two of their own optometry businesses prior to beginning Inspired Traders in 2018.
The ladies enjoy life in the seaside city of Newcastle, Australia.
Why create the Inspired Traders brand?
Emma and Hardeep are the founders of Inspired Traders. Together, the two women run two optometry practices. Both live very full lives but they’ve also managed to squeeze in another business too, that business is Inspired Traders.
The women recognised that they and their friends were all leading full lives in which they wanted to make the most of the time they had. However, Emma and Hardeep saw that many of us probably weren’t creating enough quiet time to sit, relax and remember what truly energises us.
The Inspired Traders products are design to be a simple choice for some relaxation time and one that a woman looks forward to using.
The range of luxurious bath products with amazing scents will inspire you to find time in your day for a bath, even if it’s only 10 minutes.
The candle, some of which are travel size, create both relaxing and energising environments for whatever you hope to achieve that day.
The range of drink bottles and coffee cups are for the woman who, when she has a few minutes spare, chooses to recharge with elegant and functional products.
The handy, handbag size notebooks are for the woman who likes to record her inspirational ideas when they strike.
How did you create and source your products?
After months of researching the ladies narrowed the launch range down to fifteen products and additional gift packs.
It was an easy decision to try and support Australian suppliers and source the range from onshore suppliers. Boxes and boxes of samples, designs and trials rolled into the Inspired Trades office.
The biggest challenge in making sure that each of the products fit the ethos of relaxing or energising our Inspired Woman.
Both ladies are keen to take the product range to the next level and expand on the launch range fairly quickly. The start up research indicated so much potential in further products that will enhance the range to empower our ladies to have it all.
Systems have been put into place to allow the range to be held with like-minded stockists around the country.
Now its time to head to the Shop and get Inspired Shopping!